Doing It Together With Brace Cove Records

Doing It Together With Brace Cove Records

PLAY | 05:54

John Waters dreamed up the idea of starting his own record label while playing shows and living in Chicago. After moving to Minneapolis and meeting friends Alexis Politz, Matt Harris, and Emma Song Fisher, Brace Cove Records took shape. Now, the label releases music on vinyl and cassette tape for a dozen bands in Minneapolis and Chicago. Among Brace Cove’s MO’s are supporting up-and-coming artists, making music more inclusive, and most importantly, doing it together.

The “DIT,” or “do it together” ethos has become central to Brace Cove’s identity. Rather than going at it alone, the labelmates prefer to share ideas, ask for help, and work together to bring more people into the local music scene. Producer Colleen Cowie found out how this Minneapolis label is doing more by doing it together.